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General Court dismisses charityâs âHeartfulnessâ trademark appeal
05-03-2021
14-12-2017
The foundation petitioned the General Court to annul the decision and order EUIPO to pay costs.
Sahaj Marg argued that it had developed the technique of ‘Heartfulness’ and used the word to designate its goods and services, arguing that the EUIPO board failed to take into account that consumers identified the word with the foundation when it denied the application for lack of distinctiveness. It also claimed that the wordmark was not descriptive, making it eligible for trademarking.
The General Court dismissed all of the foundation’s pleas on March 3, and ordered it to bear its own costs and pay costs incurred by EUIPO.