What once was pink is now blue, The Blue Charm Boutique (a ladyâs apparel and accessories store) will open their doors at a new location Saturday, May 1. The reopening at the new location will feature amazing sales, prizes, ice cream and loads of fun.
Previously, Pink Door Boutique occupied the space at 5th and Grand (501 Grand Ave. NW) in Fort Payne. The previously recognized trademark pink front door is now been branded blue for The Blue Charm Boutique. Owner Summer King is enthusiastic about the new location. âIâm, so excited to be closer to the downtown shopping district,â said King. âWe now will have our own parking lot with no shared parking with other businesses and be closer to all of the downtown activities and celebrations that bring tourists to our area.â