Banyan Group, the independent global hospitality company, has announced a new branding partnership with Urasaya Property Co., Ltd, the pioneering real estate developer, as it continues to explore new frontiers and introduce its original style of responsible development in exciting destinations. The signing of Banyan Tree Residences Sichon, an all-new nature-inspired luxury community set directly on one of Southern Thailand's finest beaches in Nakhon Si Thammarat province, will enable discerning owners to uncover the wonders of this naturally-beautiful and culturally-rich coastal paradise, while also benefiting from the unparalleled standards and global benefits offered by the Banyan Group including the new rental programme for private residences called Banyan Living.