BCB sells broadcast rights to Ban-Tech
Sports Correspondent
17th May, 2021 10:16:38
Bangladesh Cricket Board sold their new home series media rights to Ban-Tech, a marketing agent for the broadcast deal, for the next two years.
Ban-Tech, who earlier brought the TV rights for the West Indies series in January, was the sole bidder for the deal.
According to BCB sources, Ban-Tech was given the rights after they managed to bid close to the floor price.
“We are happy (with Ban-Tech) as they managed to bid close to our expectation,” said a BCB official close to the development.
“We were expecting USD 19 million (TK 161 crore) and they are quite close to that amount,” he added.