Posted by Sanuj Bhatia on Jan 11, 2021 in Apple News
Consumer Electronics Show (CES) 2021 is finally underway. The event, like all the other events of 2020, is virtual, with all the companies holding their press conferences online. Apple has yet again made a silent appearance at the show by releasing three new ads.
Apple really hasn’t ever participated in CES but has made a silent appearance several times. Back in 2019, Apple put up a billboard in front of the convocation center in Las Vegas, where CES is usually held, highlighting Apple’s take on privacy. The billboard — What happens on your iPhone, stays on your iPhone — highlighted the importance of privacy on iPhone for Apple.