Furniture World News
By Katherine Andes on
2/16/2021
Generally, I like my copy to be smooth. I want readers to glide across it like a talented ice skater.
So when I wrote my last tip — You Not We — before I sent it to my editors at Furniture World Magazine, I used my trusty checklist to review my copy and make sure there weren’t any “bumps in the ice.”
One of the items on my checklist is to “de-that” the copy. That involves simply doing a search for “that” and seeing if each that is necessary. Here is what I found.