has strengthened its market-leading position in the South African Out of Home industry by launching an innovative hybrid billboard that is set to provide advertisers with an enhanced media solution designed specifically to deliver greater levels of impact and recall of brand communication.
In
the process it continues to set the standard in the industry, exploring new and
innovative ways of communicating through OOH.
The
hybrid billboard concept marries the benefits of static and digital OOH and is
the first of its kind in South Africa, as Outdoor Network continues to drive
innovation in the industry through solutions that are bold, iconic, impactful, and deliver tangible results