Google makes it easier to test experimental features in Chrome
Just as Microsoft's Insider program gives a sneaky insight into the future of Office and Windows 10, so many web browsers have various preview versions that let eager users try out new features before their official release.
Chrome is one such browser, and in addition to the main release version, there are also Beta, Dev and Canary builds which are updated far more frequently. While these all get new features and options well before the main build, many are locked behind flag settings. But now Google is making it easier than ever to access new features that are being developed and tested in Chrome Labs.