Approximately 88% of online visitors are unlikely to return to a website after a poor initial experience, according to The Realtime Report. Additionally, research shows most judgments about a company's credibility are based on its website. Research also indicates that 38% of visitors will stop engaging with a website if the content or layout is unattractive.
You don't need to be a web programmer to ensure your site matches visitors' requirements. Here are five tips to help you improve your website and keep it up to date.
1. Optimize Your Website's Design
Research shows it only takes about 50 milliseconds for online visitors to form an opinion about a website that determines whether they'll stay or leave. If your site's design is flawed, visitors will notice right away. And as soon as they do, they'll leave.