How the CARES Act is making donations count extra this year
Published: December 16, 2020 6:49 PM EST
Updated: February 2, 2021 12:13 PM EST
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That is because the government knows, this year, nonprofits, such as Project Help of Naples, are hurting.
This year, the crisis center opted to host its gala auction online instead of in person.
Eileen Wesley, the executive director at the center, said the online format was less competitive. People weren’t watching others outbid them from across a room, and their bottom line showed it.
“That [gala] usually brings in between 30% and 40% of our budget,” Wesley said. “This year it only brought in about 18%.”