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Digital entrepreneurs are applying the concept of flipping houses to online businesses.
In 2020, Chelsea Clarke earned $127,000 flipping 13 websites and brokering sales for 50 more sites.
She said anyone could learn how to flip websites but it required more time than a side hustle.
If you've watched HGTV, you're probably familiar with the concept of flipping houses. Entrepreneurs with some knowledge of search-engine optimization and affiliate marketing are applying the same approach to websites.
Chelsea Clarke, the founder of Blogs For Sale, can take a run-down blog that's nearly invisible on Google Search and turn it into a desirable online business that generates $16,800 in a year. Just as a home flipper sees the hidden potential in a dilapidated bungalow, Clarke can tell when a website can be a five-figure investment if it's given some tender loving care and SEO.