A provocateur creating buzz by challenging pop culture. But first, the nightline five. Kerrygold has a taste so rich it can take you to irelands lush, green pastures. Where grassfed cows produce rich, creamy milk for a truly delicious taste. Kerrygold. The taste that takes you there. Good evening, thanks for joining us. Paradise, california was nearly destroyed by the states worst wildfire last year, displacing nearly 30,000 residents, including its Championship High School football team. Heres espns reporter alone, atop a ridge in the sierra nevadas, paradise, california. A hidden, beautiful spot that people dont really know about. Youre in the mountains. Its cooler. Its a great, smalltown feel. Reporter in 1999, rick prinze took over the Football Program at paradise high. Under prinze, the paradise bobcats would become one of the top teams in it was wherever boy in town wanted to play. My first Football Game i wint to was in third great. I showed up and got skittles gat gat gat gatord from the knack bar. Reporter they had a chance to add to the trophy case. We knew we going to be good, 100 going into the playoffs. Ea everyone was feeling the same way. I dont think we could have been stopped. Reporter november 8, 2018, the day of the first playoff game for paradise. I woke up, i took my son to school, and i saw the smoke. And then the sky changed. And its hard to describe. The sun went out. And everything around us turned red. Fire rescue. Hello . Im calling about fire and smoke and orange glow in the sky. My place is completely on fire, complete surrendered by flames. Theres a fire in my yard. Its everywhere, its a major fire. First thought, my first thought, i said it. Get out, get in the car and go. Reporter just after 8 00 a. M. , in near pitchdarkness, the entire town of paradise was ordered to evacuate. We have fire everywhere all over paradise right now. Mandatory evacuations are in effect for all of paradise. Reporter thousands at the same time were now trying to escape down the hill from paradise to nearby chico, many by a single road. Dark as midnight, 9 30 in the morning. You could hear the fire just bearing down. It looked like hell. I thought i was going to die. Reporter at what point did you feel like were clear . Once we got past the paradise sign. Which was already on fire. Reporter by the time it began to slow that night, the camp fire, as it would be called, would be the most destructive wildfire in california history. 153,000 acres burned. 18,000 structures ruined. 86 lives lost. Everything burned. Everything was gone. Reporter how many players and coaches were impacted and touched by the fire . Well, all of them. All but three players lost their homes. And all but two coaches lost their homes. We had a game that night. Playoff game. Reporter what ultimately did you decide . We decided to end theeaea sso ionve wan n w going to paradise high school. And thats all i could think about is things will never be the same. Reporter though the fire was over, paradises journey had just begun. All the residents of paradise were displaced from their homes. Due health and safety concerns, it would be weeks before they were even allowed to come back do assess the damage. This was our these are all retaining walls. Every retaining wall burnt. It just had to rage through here. Just heartbreak, you know. It was devastating. It was just like as heartbreaking as it gets. Reporter in january, when school resumed, classes were held in a warehouse in chico, 19 miles away. Enrollment, once nearly 1,000 students, fell by more than half. Theyre spread all over the placement we even had families going to texas. Four months ago i was just a high school kid, went to school every single day. And now its like i have to work a fulltime job, take online classes and stuff, because things are just different now. Reporter what keeps you going . Football. I guess. Theres not too much, you know. Reporter yet, for all that was lost on november 8, 2018, one piece of paradise remained virtually here we are at our stadium. It looks pretty normal. You can see some burning right over here up that hill. You can see where the fire went around over there by the burn on the trees. Reporter somehow, paradise high and its home field were in tact. The prospects for a football season in 2019, how do you describe them . Were going to have one. Can. Reporter why . Why did did matter . I wanted to make sure that the kids that come to our school have a Football Program that they can be proud of. Reporter and so the boys from paradise would begin their odyssey. You have about ten minutes a station. Reporter hoping to reach a new season. Training in the warehouse and on a field outside. Jacob duncan, you here . Reporter they started with just 22 varsity players. This journey that were going to go on, were not going out there for no participation awards. Reporter their goal . To be able to play their opening game at home in paradise. Get that shoulder. We are number one lets go, its getting close. Dear heavenly father, thank you for this day. Thank you for allowing us to all come together and keep this tradition of paradise football alive. They thought were you down. Think thought were you weak. They thought you couldnt fight back. You know what i got to say to that . Hell, no reporter nine months, two weeks and one day after their season was ended by the camp fire, the boys from paradise retur to the call home. Harley, number 20. Reporter they played for more than a win. They played for a chance to show the 5,000 in attendance what had risen from the ashes. People always say you dont miss something till its gone. And then you miss it like hell. I love that community with everything. Heres what i pray for you tonight, that you start a healing thats going to continue through the rest of the season. Dog gone it, you guys have been through so much. This feels paradise finished its regular season undefeated and will play for its Division Championship tomorrow night. If you want to watch a longer version of the story, go plus and search e60. The artist helping your selfie game stay strong. I want nutrition made just for me. But i also want great taste. With key nutrients to help support thyroid, bone, hair and skin health. All with great taste. New boost women. only tylenol® rapid release gels have laser drilled holes. They release medicine fast, for fast pain relief. Tylenol®. For fast pain relief. Of millions of americans during the recession. So, my wife kat and i took action. We started a Nonprofit Community bank with a simple theory give people a fair deal and real economic power. Invest in the community, in businesses owned by women and people of color, in affordable housing. The difference between words and actions matters. 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The whole idea is thaw can be whoever you think you can be. One day a few years ago i decided i wanted to be the most Famous Artist and i became it. Reporter how did you achieve it. Selfieworthy murals. Reporter hes also perfected optimization by giving himself the most Famous Artist moniker in 2004. What kind of ego does one have to have to call themselves the most Famous Artist . Ironically, im trying to approach life with a lot less ego. Reporter he takes us behind the scenes in his studio to reveal that the most Famous Artist isnt just one person. This is toby, an architecture master. Reporter but its an art collective. One of his collaborators is best known for creating the hollyweed sign. I thought it was a joke or hoax or promotion for a movie. Reporter eventually charged for trespassing, he now has his own cannabis line. In an era when social media moments dominate headlines, he created ours. Im going to try to pin you down on this, though. Do you think youre good artist . A great artist . Or an artist of deception . I dont know where this quote is from, but i say it all the time, which is a good artist is someone who uses the tools of their time to tell the stories of their time and uralizes it. Im using the internet to tell the story of selfie culture, and im studying past artists to understand how my art fits in. Whether or not the art market is ready for that is a different question. Reporter part performance artist, part businessman, manny reacts to the changing Cultural Landscape around all of us. We followed him to the streets of melrose, the epicenter of instagramable moments. We flew 24 hours almost to capture the famous pink wall in l. A. Id estimate 100,000 people a year take photos in front of this pink wall. Reporter theres nothing special about it . Its a pink wall. Reporter exactly. But its a pink wall people use to construct an identity on instagram. Reporter he unabashedly capitalizes on a generation selfieob if someones pink wall creates this much buzz hell turn an entire block taking pictures. And it helped me become the most Famous Artist. Reporter do you see our obsessions with selfies and creating this facade, this idealized life that were living, instead of being in the moment, is that a problem . Its not a problem like world hunger. Its silly. Reporter and in a twist, he claims his work fights against the most damaging part of selfie culture, the fear of missing out. Fomo is brought about by an individual representing themselves at a time and place that is unattainable by others and democratizing those types of experiences that individuals are using to create fomo is a fun mission. Reporter you seem like youre having a lot of fun. Well, im glad you can tell, too. Reporter one of his more recent and participatory projects, making the private jet experience available to those of us who cant jump on our own plane to a private island. Im using it as a platform to express myself creatively. And if i happen to make a lot of money doing it, im not going to be mad. Reporter this is his world, the next collaboration, the world of fruit, which, like the museum of ice cream, and the Color Factory brings people in for the experience of photo ops. Not everyone is a fan of his approach to art. Art dealer, he calls him a person who makes garbage art. He reflects the tragic problem, the selfie culture, the fact that the art just functions as a prop. Its almost like drinking orange juice that is yellow and sweet but isnt made from oranges. It its just sugar and colored water, made to taste with some preservatives to taste like orange juice. Reporter its devoid of any substance. Devoid of any substance. This is the banality of culture as it exists today. The work is terrible. Reporter the most Famous Artist doesnt fully disagree. Well, the definition of artist by the art world is definitely not one i fit into. The art world would not call knee an artist, because i didnt go to art school, and i dont show at art fairs. Im using the internet and democratic effects of software to distribute my work. Reporter and he knows it takes place when we pick up our phones. Seis is the most analytical i scientists. Reporter selfie scientists. Did you just make that up right now . I think so. Reporter thats good. Reporter the illusionist, holding up a mirror to oo oo ooo sieves ourselves in a time of changing art. Up next, one teachers musical motivation. Donton plan on stoppin watch me take it up my futures bright may your holidays glow bright and all your dreams take flight. Lease the c 300 sedan for just 399 a month at the mercedesbenz winter event. Hurry in today. Save it slimeball. Onstrating ive upgraded to mucinex. 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What youre made of, were made for. Usaa and finally tonight, scoring good grades and inspiring the next generation. Heres abcs whit johnson. Im so fly i cant be touched reporter offering rhymes as rewards. This second grade teacher in atlanta is using music to motivate his students to new heights. On fridays, this is what youll see in sammy regos classroom. Students score 80 or higher in schoolwork get to express themselves with freestyle rap. He calls it freestyle fridays, and its taken with his students. Im star thats super im number one reporter their scores on reading, spelling, phonics almost improving 15 since the Program Began in september. They memorize lyrics. They dont write them down. Their memory skills are impeccable. Reporter 8yearold talk sh shivers is one shining example. A dedicated teacher inspiring the next generation. Watch me take it up take it up thats an a plus. And thats nightline. You can always catch our full episodes on hulu. Thanks for staying up with us. Goodnight, america, have a good