Friday, 18 Dec 2020 09:36 AM MYT
Lazada Malaysia chief executive officer Leo Chow. — File pic
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KUALA LUMPUR, Dec 18 — Lazada Malaysia has achieved yet another record-breaking performance during its 12.12 Grand Year-End Sale, exceeding its previous year’s whole-day sales in just under 12 hours.
Its chief executive officer Leo Chow said shoppers purchased nearly 100 per cent more from toys and games, sports and outdoors, and mobiles and tablets categories than last year as Malaysians got ready for the season of giving and their New Year’s resolutions.
“In these tough economic times, we aimed to give back to our local community of shoppers, brands and sellers through the recent 12.12 sale.