Mediabrands Content Studio and Vice Media Group join forces globally for creative production
Details
12 May 2021
Mediabrands Content Studio and Vice Media Group have inked a global production partnership. Effective immediately, Vice Media Group will make its entire suite of global production content capabilities and creator teams available to Mediabrands’ agencies and clients worldwide. This includes capabilities from its brands such as VICE, i-D, Noisey, Refinery29, VICE News, VICE Studios, and Pulse Films.
The partnership will focus on creative solutions without committing to any media spend, ad buy or content placement on Vice Media Group's media properties. As well, Mediabrands and its clients will now have a full turnkey global production infrastructure that can develop, facilitate, and create a diverse array of brand-owned and controlled content, which can then be placed on clients’ online to offline and desired media channels.