Next to stock Laura Ashley when stores reopen after lockdown
Mon, 15th Mar 2021 17:22
(Alliance News) - Next PLC will launch a range of Laura Ashley products in its Spring collection, investment firm Gordon Brothers International LLC said on Monday.
Laura Ashley, a fashion and furnishings retailer, fell into administration back in March of last year. It was subsequently bought by Gordon Brothers.
FTSE 100-listed Next will stock a range of Laura Ashley products in 48 of its stores once shutters are lifted and Covid-19 restrictions ease.
Laura Ashley and Next began a partnership back in October.
"The partnership with Next is an important part of the brand's evolution and generating a licensees portfolio to build strategic wholesale and retail relationships," Gordon Brothers said.