The show-cause notice was issued to the Jijinas, and to their associate Greatdeal Finconsult, in May. A probe by Sebi between April 2018 and May 2019 showed that Khushru Jijina, in his capacity as managing director of Piramal Capital Housing Finance (PCHFL), was aware of unpublished sensitive price information (UPSI) relating to the listed entity, said a person familiar with the matter.