Snapchat lets users get in on the Olympics action with AR filter
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30 July 2021
The Olympics might be well underway but that doesn't mean users can't get in on the fun and excitement. Snapchat celebrated the commencement of the Olympics with an AR filter named "Train like an Olympian", making use of its body-tracking technology to encourage users to stay active. Users will have to complete three exercises before the time runs out and Snapchat will reward them with a virtual firework display at the end of the workout.
Citing a 2020 global survey, Snapchat found that about 30% of Snapchatters use Lenses and post to their Story while watching sports, while 48% send direct Snaps or Chats to their friends while in the middle of a game. A spokesperson told