Wondrlab has won the mandate for nutrition-based healthcare brand âPossibleâ.
Possible focuses on correct and easy-to-follow nutrition regimens rather than strenuous weight-loss diets. Wondrlab will help the brand build awareness and formulate a repositioning strategy within the Indian market, with a go-to-market plan for wider reach.
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With the Possible business win, Wondrlab has now introduced a disruptive and path-breaking remuneration model, offering clients a new objective-based, sweat and investment-led fee structure. The communications startup said it has âmore skin in the gameâ through this model, focusing on strategy and value along with monetary gains. Hereon, Wondrlab will reinvest a fixed portion of its fee back into the clientâs business, thus challenging itself to create profitable solutions that will help both parties win.Â