After more than three years since Microsoft launched Xbox Game Pass, people might still have their doubts about how good of a service and business model it is. As for some third-party developers, though, the subscription-based platforms have significantly helped boost the popularity of their games.
Xbox Game Pass is helping increase games’ engagement
Eurogamer recently released a comprehensive story trying to determine if Xbox Game Pass is “too good to be true.” To answer the question, some game developers and publishers were asked about their experience working with Microsoft, particularly in putting their games to the subscription service.
Sega Europe senior vice president of commercial publishing Anna Downing offered an interesting insight on the matter. The gaming exec called it a “great opportunity” and revealed that the platform helped their game “Two Point Hospital” surpass three million active players worldwide.