£100m to support children, adults and families achieve and maintain a healthier weight
Sir Keith Mills appointed to advise on a new incentives and reward approach to encourage healthy behaviours
Measures part of landmark obesity strategy published by the Prime Minister last July
Over £70 million will be invested into weight management services – made available through the NHS and councils – enabling up to 700,000 adults to have access to support that can help them to lose weight, from access to digital apps, weight management groups or individual coaches, to specialist clinical support.
The remaining £30 million will fund initiatives to help people maintain a healthy weight, including access to the free NHS 12 week weight loss plan app and continuing the successful Better Health marketing campaign to motivate people to make healthier choices.
Final findings from February COVID-19 REACT-1 study published
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New specialised support to help those living with obesity to lose weight
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