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Denver’s Great Divide to Sell RiNo Taproom and Packaging Hall
Great Divide Brewing Company plans to sell its nearly six-year-old Barrel Bar and packaging hall in Denver’s River North Art District.
The 27-year-old craft brewery will consolidate its operations at its Ballpark District brewery and taproom at 2201 Arapahoe Street, where the company has maintained its beer production.
Great Divide will continue to operate the packaging hall and taproom until it sells, so the company will likely exit the facility in mid-2022, the company said in a press release.
“Right now, we have two facilities that are not being maximized,” Great Divide founder Brian Dunn said in a statement. “We had three options on the table: move all operations to RiNo; move everything to a new location outside of Denver; or relocate to our original location. In the end, returning to our roots made the most business sense. This will allow us to reinvest in ou
For
Anthony Martuscello, owner and founder of five-year-old WestFax Brewing Company, the pandemic had already caused a major blow to business. Built around the in-house taproom experience, the majority of WestFax’s business came from on-premise drinking. When the novel coronavirus hit, the team had to completely alter their business model. “No one is ready to switch 100 percent of their product to packaged materials,” Martuscello says.
They began by upgrading from manual canning machines to an automated, professional set-up from Louisville-based Wild Goose Filling. But an immediate shortage of crowlers and cans from local suppliers caused a hiccup; the team was able to catch up to demand after a month or so. By the time summer arrived, Westfax began feeling the shortage again although this time, even larger manufacturers like Ball felt the strain of an increased nationwide demand for cans. With larger manufacturers prioritizing bigger beverage brands, Martuscello was for