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Share this article Share this article PISCATAWAY, N.J., June 10, 2021 /PRNewswire/  Underage youth consumed $17.5 billion worth, or 8.6 percent, of the alcoholic drinks sold in 2016. Products from three alcohol companies accounted for nearly half of youth consumption, according to a new study from the Gillings School of Global Public Health at the University of North Carolina at Chapel Hill. Underage drinking Data collected in a landmark study of youth alcohol consumption by brand enabled the authors to calculate the first estimate in nearly 20 years of the monetary value of youth alcohol consumption. And for the first time, they were able to attribute those revenues to specific companies.

North carolinaUnited statesUniversity of north carolinaMeg palmerPamelaj trangensteinDavidh jerniganCenters for diseaseGillings school of global public healthNational research councilUniversity of north carolina at chapel hillInstitute of medicineBoston universityGillings schoolGlobal public healthNorth carolina gillings schoolGlobal public