Apple App Store Privacy Labels: What They Mean and Everything Else You Should Know
App Privacy labels on the App Store show what data apps are collecting about you. By Tasneem Akolawala | Updated: 4 April 2021 13:15 IST
Every app needs to submit their privacy information on the App Store
Highlights
Labels inform users whether data is collected for ads or personalisation
Data is categorised into purchases, location, contact info, and contacts
What are App Store privacy labels and what are the key factors you need to know so you can check if an app is safe to use? In December, Apple mandated privacy labels for all apps on its App Store. These new labels look to bring more transparency on the type of data collection each app engages in. These new labels are now live under almost every listed app on the App Store under the section called App Privacy. It essentially gives you clarity on the kind of data i.e. purchases, location, contact info, searc
Facebook had to disclose how it collects data after Apple made it mandatory last December for apps to submit the information with reviews for app updates or new app listings. The privacy labels suggest Facebook uses important data like payment information, contact information, and financial information for third-party advertising.
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