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Embrace Aggregation Concept For AfCFTA Benefit – MSMEs Advised Daily Guide Network
Seth Twum Akwaboah
SETH TWUM Akwaboah, Chief Executive Officer of the Association of Ghana Industries (AGI), has advised Micro Small Medium Enterprises (MSMEs) to embrace the concept of aggregation designed to rope Ghanaian MSMEs onto the business of intra Africa trade under the African Continental Free Trade Area (AfCFTA) agreement.
He explained that majority of MSMEs did not have the requisite capacity to export in large quantities and might also lack the technical know-how to export their wares when the free trade agreement took effect.
He therefore urged them to collaborate with export companies which would be set up to act as intermediaries between Ghanaian MSMEs and other potential customers on the African continent.
COVID stress boosts digital selling among micro, small enterprises: CRISIL
About 60 per cent of the respondents who adopted digital selling said it helped them weather the pandemic-induced stress, while the rest said it boosted sales
Niti Kiran | December 24, 2020 | Updated 22:46 IST
Adoption of digital sales channels among micro and small enterprises (MSEs) has increased significantly since the pandemic struck, reveals a CRISIL survey of firms with revenue less than Rs 25 crore. About 29 per cent of the MSEs surveyed used digital sales channels - online aggregators or market places, social media, and mobile marketing - before the pandemic struck. This number has shot up to 53 per cent among small enterprises and 47 per cent among micro enterprises as of November.