Dreams Chooses Contentsquare To Support Agile CX Strategy
Contentsquare, the only complete experience analytics platform, is partnering with bed and mattress specialist Dreams, to help the brand optimize its digital presence.
With more and more purchases made online, and a momentous increase in mobile traffic in 2020 (+16% according to Contentsquare research), having a digital mindset is critical to business success today. For Dreams, delivering delightful and seamless experiences across all channels hinges on understanding customer priorities and being able to activate optimizations in real time. Once you re disconnected from your customer, you re disconnected from what you re doing. Within a retail business, you do have to react very quickly, and what Contentsquare gives us is the flexibility to understand what our customers are doing now, and what changes we can make now to help their customer journey, said Octavia Benham, Online Training Manager at Dreams.
Press release content from Business Wire. The AP news staff was not involved in its creation.
Contentsquare Analysis of 20B Web Sessions Reveal Two Thirds of Website Traffic Now Mobile
March 16, 2021 GMT
Contentsquare Analysis of 20B Web Sessions Reveal Two Thirds of Website Traffic Now Mobile (Graphic: Business Wire)
Contentsquare Analysis of 20B Web Sessions Reveal Two Thirds of Website Traffic Now Mobile (Graphic: Business Wire)
NEW YORK (BUSINESS WIRE) Mar 16, 2021
Almost two-thirds (64%) of total website traffic came from smartphones in 2020, up +16% from 2019, according to a new global study by Contentsquare, the leading experience analytics company. But despite the increase, the research reveals that almost half (49%) of mobile users bounce after viewing just one page.
Press release content from Business Wire. The AP news staff was not involved in its creation.
Contentsquare Foundation Launches With Mission to Reduce Digital Accessibility Gap
March 15, 2021 GMT
Contentsquare Foundation Launches With Mission to Reduce Digital Accessibility Gap
NEW YORK (BUSINESS WIRE) Mar 15, 2021
Experience analytics leader Contentsquare announced today the launch of the Contentsquare Foundation a nonprofit organization dedicated to promoting digital accessibility in the areas of education, technology and corporate social responsibility.
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In the context of a pandemic that has greatly increased our reliance on digital to navigate day-to-day life, it is unacceptable that the 15% of the population who live with a disability should have reduced or limited access to services we collectively rely on today. In fact, a 2019 study conducted by Nucleus research showed that 70% of all websites are inaccessible to the vision-impaired.