Best CRM Software for Small Business Owners and Marketers
Maintaining great customer relations can positively improve your bottom line, reduce customer dissatisfaction and facilitate business growth. That’s why Customer Relation Management (CRM) software is so important for small businesses. This is because it affords the opportunity to get more visibility from both customers and prospects with smooth marketing automation. And in turn, they provide you with valuable insights in identifying pain points and interact more with customers to better tweak your offerings. CRM software also streamlines workflow among customer support, sales, and marketing teams that enable lead management to expedite your sales funnel.
How new software could provide an extra pair of hands for your business
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Marketing Software Market Next Big Thing | Major Giants- Adobe Systems, Oracle, Hubspot
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Salesforce (CRM), alas, might not be the best way to play it.
Piper Sandler analyst Brent Bracelin on Monday cut his rating on Salesforce to Neutral from Overweight, while keeping his $242 price target.
His view is that this “hungry hippo” needs time to digest two of its largest acquisitions: the $15.7 billion deal for Tableau in 2019 and the pending $27.7 billion takeover of
Slack Technologies (WORK). He notes that the amount of stock issued in the two deals combined increases the number of shares outstanding by 194 million or about 24% of the total outstanding before the Tableau deal. He thinks that all the extra stock creates “a more challenging setup” for Salesforce in 2021.