The Rules of Co-opetition
The Context The idea that competitors should sometimes cooperate with one another has continued to gain traction since it was initially explored in the 1990s. The Issue A Framework for Action Start by analyzing what each party will do if it doesn’t cooperate and how that decision will affect industry dynamics. Sometimes cooperation is a clear win. Even if it isn’t, it may still be preferable to not cooperating. But it’s critical to try to figure out how to cooperate without losing your cu...
Source: hbr.org