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August 11, 2022
Absolut has teamed up with Temporary Pleasure to bring a new pop-up club to Dublin for one night only! Heres where you can grab your tickets...
July 6, 2022
Global Peanuts annual consumer product sales now exceed US $2.5 billion at retail Hasbro's Ben Peace joining WildBrain CPLG's executive team to drive APAC strategy from new Singapore office SHANGHAI and LONDON, July 6, 2022 /PRNewswire/ -- WildBrain CPLG, one of the world's leading entertainment, sport and brand-licensing agencies, has been appointed by Peanuts Worldwide as the exclusive licensing agent for the Peanuts brand in Asia-Pacific (APAC), bolstering the agency's already...
June 6, 2022
With the help of Oscar winner Rami Malek, 'The World of Absolut Cocktails. Born to Mix’ encourages us to vibe and imbibe with different people who have different perspectives.
May 5, 2022
In the latest episode of The Drum’s ‘On The Scene,’ we transport into Decentraland to meet in the metaverse with Pam Forbus, senior vice-president and chief marketing officer, Pernod Ricard North America, for an immersive tour of the Absolut.Land x Coachella festival experience.
April 26, 2022
The Drum’s Ad of the Day highlights work that stands head and shoulders above the rest. Today’s winner is ‘Welcome To Malibu’ by Wieden+Kennedy London for Malibu.
April 25, 2022
STOCKHOLM, April 25, 2022 /PRNewswire/ -- Malibu is launching a global brand refresh, spearheaded by a sun-soaked film from award-winning director Dave Meyers, introducing new energy, confidence
April 15, 2022
Things are moving fast in the metaverse, and in the wider world of Web3 as a whole. Depending on who you ask, this futuristic, blockchain-based space is either the next big thing for marketing — and for almost everything else — or an overhyped fad. Here’s what you need to know from this past week:
April 14, 2022
Things are moving fast in the metaverse, and in the wider world of Web3 as a whole. Depending on who you ask, this futuristic, blockchain-based space is either the next big thing for marketing — and for almost everything else — or an overhyped fad. Here’s what you need to know from this past week:
March 1, 2022
Russian vodka is starting to disappear from liquor stores across the country as several governors, state liquor control boards, and private business owners pull Russian spirits from store shelves to protest Russia's invasion of Ukraine.
January 19, 2022
New Delhi [India], January 19 (ANI/BusinessWire India): Absolut unveils an inspiring new campaign - Absolut Creative Commune - with an aim to champion an open and harmonious world and create positive change through art.