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>> what did you think, reiva, did she put everything in the pitch that you needed? >> yes, you did, but the one question is the retail price point. can women afford the do this? if you are doing this by hand, it must be pricey. >> well, comparable to mac and dior. >> barry? >> is what is the sustainable advantage and it is a $20 billion industry, and someone big could come along and try to squish you like a bug. >> well, we want a multilevel marketing program which will make us a multilevel busi...