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Colossus SSP Files Lawsuit Against Adalytics For Defamation, Injurious Falsehood and False Advertising

Colossus SSP Files Lawsuit Against Adalytics For Defamation, Injurious Falsehood and False Advertising
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Google s Search Partner network comes under fire in research underlining brand safety vulnerabilities

A study from Adalytics Research explores the intricacies of Google’s Search Partner (GSP) network and asks marketers, “Does a lack of transparency create…

Google says it s time for dialogue with the industry following controversial report on YouTube ads

The debate sparked by Adalytics Research’s investigations into the transparency of media buys on YouTube has seen its parent company Google vehemently strike…

Advertisers have lingering questions for YouTube after the latest controversial report on child safety

Last week’s report into ad targeting and child safety protocols on YouTube from Adalytics has rekindled a war of words between the research outfit, and the ad…

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