Page 6 - Adaptogen News Today

Kadha, an herbal infusion, has been a traditional home remedy for addressing cold, cough, and flu symptoms, crafted by simmering a blend of herbs and spices.

These days, selling a good product just isn't enough. Consumers expect brands to stand up on topics such as gender equality, climate change and ethical labor practices. However, with that demand comes an increased risk of things like greenwashing or “femvertising.”

Native to Southeast Asia, holy basil (Ocimum tenuiflorum) has deep roots in Indian medicine, historically utilized for diverse conditions, from treating eye diseases to addressing ringworms, showcasing its versatile therapeutic role.

Today’s digital-driven trends are transforming food & beverage dealmaking as an evolving landscape plays out in the backdrop. And although some trends we’ve seen have created significant challenges, they’ve also presented a lot of opportunity.

Today’s digital-driven trends are transforming food & beverage dealmaking as an evolving landscape plays out in the backdrop. And although some trends we’ve seen have created significant challenges, they’ve also presented a lot of opportunity.

Energy drink newcomer Machu Pichu’s dual marketing message of finding balance and connecting to nature and community sets it apart in a category that heavily promotes extremes and individual gains, as does its organic flavor technology and natural caffeine compared to the artificial flavors and synthetic caffeine favored by much of the competition.

Energy drink newcomer Machu Pichu’s dual marketing message of finding balance and connecting to nature and community sets it apart in a category that heavily promotes extremes and individual gains, as does its organic flavor technology and natural caffeine compared to the artificial flavors and synthetic caffeine favored by much of the competition.

Wellmune Adapt combines Kerry’s Wellmune baker’s yeast beta 1,3/1,6 glucan immune ingredient and its Sensoril ashwagandha root and leaf extract.

The climate-resilient Yaupon crop, with leaves rich in theobromine, polyphenols, and 30% less caffeine than coffee, has been growing in popularity for use within holistic health-promoting beverages.

Wellmune Adapt combines Kerry’s Wellmune baker’s yeast beta 1,3/1,6 glucan immune ingredient and its Sensoril ashwagandha root and leaf extract.