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Walking the CX path towards efficient digital transformation Details
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To capitalise on the acceleration of digital growth, the Singaporean market has set a goal of growing its digital economy to 30% by 2021. According to a report from Digital 2020 Singapore, almost 20% of Singapore residents admit spending more time digitally, especially during this pandemic outbreak, opening up huge opportunities for a burgeoning digital landscape.
Forty to 50% of Singaporean unicorns have already mastered the art of amalgamating analytics-backed customer data with customer touch-points through the imagine, build, and run phases of the digital transformation journey.
All major digital leaders are progressing towards value aggregation and marketplace play, while focusing on reimagining business models, re-evaluating the digital value chain, reconnecting with customers, and rebuilding the organisation.