Page 19 - Adobe Analytics News Today

The Kansas City Chiefs' overtime victory against the San Francisco 49ers averaged 123.4 million viewers, breaking Super Bowl viewership records.

Ezra Shaw/Getty ImagesIt's estimated that more people watched Taylor Swift’s boyfriend win the Super Bowl than watched man land on the moon. Super Bowl 58 is now the most-watched telecast in history, surpassing 123.4 million viewers across all platfor...

Israel and Hamas are making progress in cease-fire and hostage-release talks, officials say

It's estimated that more people watched Taylor Swift’s boyfriend win the Super Bowl than watched man land on the moon. Super Bowl 58 is now the most-watched tel

The longest Super Bowl game will also go down as the most-watched program in television history

This year’s event had the added attraction of pop superstar Taylor Swift in attendance.

The longest Super Bowl game averaged 123.4 million viewers across television and streaming platforms on Sunday.

The longest Super Bowl game will also go down as the most-watched program in U.S. television history. According to Nielsen and Adobe Analytics, Kansas City’s 25-22 overtime victory over San Francisco averaged 123.7 million viewers across television and streaming platforms. That shattered last year’s mark of 115.1 million for Kansas City’s last-play victory over Philadelphia and is a 7% increase. The game was televised by CBS, Nickelodeon and Univision and streamed on Paramount+...

Israel and Hamas are making progress in cease-fire and hostage-release talks, officials say

Israel and Hamas are making progress in cease-fire and hostage-release talks, officials say