Online grocery shopping, first introduced to the U.S. in the late 1980s, was slow to build a following among consumers who readily turned to the internet to order books, electronics, clothing and shoes. Until, that is, COVID-19 struck.
Then, whether for practical reasons (stay-at-home mandates) or health and safety concerns (before wide vaccine availability), online grocery shopping skyrocketed.
Online grocery shopping, first introduced to the U.S. in the late 1980s, was slow to build a following among consumers who readily turned to the internet to order books, electronics, clothing and shoes. Until, that is, COVID-19 struck.
Then, whether for practical reasons (stay-at-home mandates) or health and safety concerns (before wide vaccine availability), online grocery shopping skyrocketed.
Online spending in the UK totalled £9.43 billion in August 2023, a slight decline from previous months but indicative of resilient consumer confidence, according to Adobe.
New data from the Adobe Digital Economy Index, powered by Adobe Analytics, projects that UK consumers will spend £754 million extra online this year because
New data from the Adobe Digital Economy Index, powered by Adobe Analytics, revealed that UK consumers spent more online in June and July 2023 than in the same