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Demand and lead generation was also another key challenge for B2B marketers. Meanwhile, about 28% of those surveyed either agree or strongly agreed that marketing is just seen as a cost centre supporting sales.

With technology at the forefront, the world has been changing faster than ever. The COVID-19 pandemic further accelerated these shifts, plunging all into a

Little Black Book, Accenture’s digital commerce operations lead on the partnership between commerce and creativity, the importance of digital marketing and how the integration between the physical and digital will be a big part of the future

Adobe expands M1 Support in Creative Cloud Apps Share this article Adobe has announced the June Creative Cloud update which brings new native apps with support for M1 silicon-based Macs. Currently, non-native apps run through Rosetta 2 which emulates the x86 code. The update brings native support for Photoshop, Illustrator, InDesign, XD, Premiere Pro, Lightroom & Lightroom Classic. Premiere Pro support is currently in beta and will be available soon. Adobe is claiming over 80% faster performan...

India Business News: Sales engagement platform provider Outreach has closed a $200 million funding round co-led by new investors Premji Invest and Steadfast Capital Ventur

The travel expense of top five IT services companies TCS, Infosys, HCL, Wipro, Tech Mahindra) reduced by around 75% to $370 million in the financial year 2021 compared to $1.4 billion in the financial year 2020

Performance management and acceleration specialist Riverbed has appointed Nick Boyle to the role of APJ vice president of sales. "Nick's skill...

Adobe has appointed former Salesforce executive Jeremy Smith as director of Digital Experience for Australia and New Zealand, the company says. Smith...

According to new research from Adobe, CIOs are helping organisations shape their return-to-work plans