we do not have to chase the market, we can choose to use ai we do not have to chase the market, we can choose to use aland algorithms and look at verification, look at what we did on the story with the greek migrant boat with new technology and fantastic rmd capability to understand what is going on in this story. that is a digitally led organisation but it is working against its purposes. what i was trying to do in that speech was try to jolt us all and say look, over time, try to jolt us all and say look, overtime, i knowl try to jolt us all and say look, over time, i know i spoke to people slightly on the digital switchover site, overtime slightly on the digital switchover site, over time people are moving to an on demand media habits. i think 65 - an on demand media habits. i think 65 74 year olds main source of news is online. main source of local news is online. main source of local news is online. we are moving. i wanted to make sure the bbc is not