Panchawati has joined the Content and Strategy leadership team and will be based in Singapore NEW YORK and SINGAPORE, Nov. 15, 2022 /PRNewswire/ National Research Group (NRG), recognized as an insights leader at the edge of technology, content, and culture, today announced that Sushma Panchawati, a veteran insights strategist and emerging markets specialist, has been appointed Senior Vice President, Content & Strategy. She will oversee the firm's presence in the Asia-Pacific (APAC) region. NRG is part of Stagwell (NASDAQ: STGW), the challenger network built to transform marketing. In her new role, Panchawati will work closely with both existing and new clients across the streaming, television, and theatrical landscapes, leading brand health, concept evaluation, messaging and positioning, content testing, and creative material testing. "Now is a really exciting time to be working on the content landscape in Asia-Pacific given the discernible impact it has been having on th