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Sales rise swiftly for Army veterans who bejeweled Taylor s TNT bracelet

The momentary flash on national TV of a diamond bracelet on Taylor Swift’s wrist meant a sales bump for a veteran-owned jewelry company that created the piece.

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Sales rise swiftly for Army veterans who bejeweled Taylor s TNT bracelet

Sales rise swiftly for Army veterans who bejeweled Taylor s TNT bracelet
stripes.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from stripes.com Daily Mail and Mail on Sunday newspapers.

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Taylor effect is Swift for Lancaster custom jeweler - Central Penn Business Journal

Taylor effect is Swift for Lancaster custom jeweler - Central Penn Business Journal
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Vets jewelry company feels the Swift effect after the singer wore diamond bracelet

Vets jewelry company feels the Swift effect after the singer wore diamond bracelet
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Vets jewelry company feels the Swift effect after she wore a diamond bracelet : NPR

A year ago NPR talked with two former U.S. Army Rangers who started a jewelry company. After Taylor Swift wore one of their bracelets at a football game, their sales jumped 2,000%.

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