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Social media star Aneece Malik: Being an influencer is not easy as it looks A social media star with half a million followers who relocated to Turkey says he has enjoyed keeping people inspired during the lockdown. Aneece Malik has racked up more than 500,000 followers on Instagram sharing images of his lifestyle and friends. He said, “Since I have been a child I have always been into fashion and looking good and smart and always been into my designer clothes this motivated me a lot to post on Instagram. “I used to look at other people’s profiles and think to myself I can create better content. It was really hard a lot of people used to try and discredit me at the start.