Moncton, NB, Canada / 91.9 The Bend
Dec 10, 2020 9:17 AM
Downtown Centre-ville New Brunswick (DCNB) is launching an ad campaign to encourage the public to shop local during the critical holiday season, backed by a $44,403 funding from the Atlantic Canada Opportunities Agency.
The project includes online and social media campaigns, as well as television commercials in both official languages.
DCNB represents the province’s 26 Business Improvement Areas (BIAs), which focus solely on downtowns and represent the interests of downtown businesses.
Business Fredericton North Inc., Downtown Fredericton Inc., Downtown Moncton Centre-ville Inc. (DMCI), and Uptown Saint John are all members.
“This campaign is a reminder that by supporting local businesses we are supporting the heart and souls of our communities and helping to ensure their survival,” said Trina MacDonald, general manager of Business Fredericton North Inc. and past president of DCNB, in a release.