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ET Soonicorns Summit 2023: From Mama Earth IPO to Good Glamm Group's content-to-commerce model and omnichannel strategies, experts on the evolution of D2C ecosystem

The Delhi-NCR edition of the ET Soonicorns Summit 2023 delved into the direct-to-consumer ecosystem, encompassing brands as diverse as the Good Glamm Group, a global beauty conglomerate from India, to Radhika Ghai-led KindLife and ShopClues and enablers such as ShipRocket and Fashinza. With Mama Earth making its public-market debut, its only time to note what founders and ecosystem experts had to say about the trajectory of the D2C space as the story of consumerisation 2.0 gains momentum in Indi...
Deepanshu Manchanda Priyanka Gill Priyanka Sahay Ghazal Alagh Radhika Ghai Miloni Bhatt

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