Page 2 - Audience Data News Today

By analyzing data on listeners' habits, program choices, and levels of engagement, broadcasters can gain an understanding of what resonates with their audience.

TechTarget shareholders to receive approximately $11.79 per share in cash and retain a 43% stake in New TechTarget, allowing them to participate in the long-term value creation of the combined...

These days, mobile marketing is a powerful tool for brands to interact with their current and prospective customers.

What is HTML5, you ask? It's the building blocks of the Internet. But it's much more than that and you're about to find out with this in-depth look.

Audience Data and Brand Integrity Are the Keys to Engaging the LGBTQ+ Community

Are your social media marketing efforts falling short? The common issue: “Lack of Personalization.” Discover how to add the human touch, boost engagement, and build lasting connections with your audience. Let’s dive in!Understanding Social Media Marketing PlansIn the dynamic world of digital marketing, social media has emerged as a powerhouse platform for businesses to connect […]

NEW YORK, Jan. 18, 2023 (GLOBE NEWSWIRE) -- 2022 saw an increase of 250 million smartphone users, bringing the total number to nearly 6.6 billion...

A project focusing on cultural engagement led by Dr Steven Hadley, School of Creative Arts, Trinity College Dublin, has been named today in the announcement of the Shared Island strand of the Irish Research Council’s New Foundations programme.

Charter requires of us. and as we see increasingly, audiences move online — not just the young. i mean, this old argument ive heard over the last couple of weeks, "youre moving young." if you look at 65 to 75—year—olds, more of them turn to online news now than turn to radio news. i mean, this is a shift were seeing right across the age groups and it is about the bbc keeping pace with that because ultimately we are we are accountable to licence fee payers and they want value from us. and w...

But its primarily text articles, yes. and im interested in your plans, including new dedicated services for particular places — bradford, wolverhampton, sunderland and peterborough. i wonder how you chose that area of focus. well, we looked at a lot of audience data which showed that in terms of local coverage, we saw particular deficits in that in those cities. its interesting because those are places that do have local news providers. you know, bradfords got the telegraph and angus, owned by...