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Mumbrella Pureprofile reports 'best growth' quarter and continued growth for FY21

July 20, 2021 5:23 Research, media and insights company Pureprofile has continued its turnaround, reporting a 58% revenue uplift in Q4 FY2021, and an overall financial year revenue of $30 million, up 24% on FY2020 results. Full year financial results for FY 2021 also exceeded guidance, with unaudited FY21 EBITDA (excluding significant items) of $3.1 million, up 124% from the previous year. Pureprofile CEO Martin Filz, who only joined the company in mid 2020, said Q4 is the “best growth quart...
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Pureprofile continues double digit revenue growth in latest financials

Pureprofile continues double digit revenue growth in latest financials April 22, 2021 4:33 ASX-listed consumer research, data and insights company, Pureprofile, has reported revenues for the first three months of 2021 hit $7.1 million, a 25% increases on the corresponding period in 2020. The results come less than 12 months since Martin Filz took over the helm of the business from Nic Jones. Martin Filz The latest results come after a bumper Q2 FY2021, which saw the company post a 26% increase...
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#Throwback2020: How marketers didn't let a good crisis go to waste

Despite the pandemic, new entrants have lined up in the marketing and advertising block. 22 Dec, 2020 - 08:47 AM IST     |     By Mansi Sharma      NEW DELHI: While battling the great recession in 2008, then chief of staff in POTUS Barack Obama’s office Rahm Emanuel had famously stated, “You never want a serious crisis to go to waste. I mean, it’s an opportunity to do things that you think you could not do before.” Emanuel was possibly inspired by Sir Winston Churchill, who...
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Detailed text transcripts for TV channel - CNN - 20180810:04:47:00

Then, also, anderson, weve seen a rise to the right. its not just america, its worldwide. this thing has happened worldwide. >> one of the things lebron james said in that interview with don lemon the other night, he believes the president has created an environment people who hold toxic racist views feel more empowered to give voice to them. >> they have the green light from the white house. >> you think it filters down from the top that way. >> the top runs koun. all mexicans are rapists, and ...
Building America Environment People Lebron James Don Lemon White House Audience Intelligence

Detailed text transcripts for TV channel - CNN - 20180810:00:47:00

We can be here three hours with the hateful statements he said. >> what do you hope people get from the film? >> im very leery of providing takeaways. i respect the audience intelligence too much. i think if we just look at this film and the ending, weve got to do better. weve got to do better. >> im not going to say what the ending of the film is. >> ends in charlottesville. >> the theater i was watching it in, you could have heard a pin drop afterward, the impact. >> thats one of the things we...
Audience Intelligence Doesnt Go To Russia Ends In Charlottesville Pin Drop Terrible Act Of American Terrorism

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Detailed text transcripts for TV channel - DW - 20180406:20:51:00

The group someone asked hey can we put local commentary on the air and the answer was a very firm no and that the gist of the reasoning behind it was basically they didnt want to confuse the audience with mixed messages which i suppose is kind of insulting your audience intelligence if you think they cant handle hearing multiple opinions at once but thats very much for sinclair is coming from the only opinions allowed on the air or the ones that come out of corporate i mean i think when we heard...
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