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November 20, 2023
Balmain is partnering with virtual fit solution BODS. Visitors to its e-commerce site will be able to create personalized 3D avatars to help find their perfect fit.
September 27, 2022
Partners with French fashion house Balmain to create 'The Balmain Thread' to deepen fan engagement, a first-of-its kind NFT membership program powered by the eco-friendly XRP Ledger Premium minting