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Gujarat s first OTT Platform on Letsflix to hit the ground very soon ANI | Updated: Feb 16, 2021 12:19 IST
Ahmedabad (Gujarat) [India], February 16 (ANI/BusinessWire India): As OTT platforms ride the new increased and easy internet access and data consumption wave, regional platforms are set to transform India s info-space.
Industrialist and Philanthropist - Narendra Firodia, Serial entrepreneur and India Network Founder- Rahul Narvekar, and Global Strategist and Impact Investor - Drummi Bhatt saw a void in the regional entertainment space and felt the need to fill this gap and set up Letsflix to stream world class vernacular content.
In 2019, the dynamic trio launched India s first hyperlocal infotainment app, LetsUp, which now caters to 1.5 million users in 7 vernacular languages. A regional OTT platform seemed like a natural progression as the trio understood the power of vernacular audio-video content with the success, they achieved with