Beverages major PepsiCo said summer months are naturally the most favourable season for its category and it is "optimistic” that its portfolio of brands will continue to delight consumers during the period.
Beverages major PepsiCo said summer months are naturally the most favourable season for its category and it is "optimistic" that its portfolio of brands will continue to delight consumers during the period.
With a gradual rise in temperature and the start of heatwave, FMCG and dairy firms selling cola-based fizz drinks, juices, mineral water, ice creams and milk-based beverages expect a spike in sales and have ramped up their production and stocks to meet the anticipated consumer demand.
The makers are launching new products keeping in mind the evolving consumer preferences and also investing substantially on promotions and expansion of the channels this season, company executives of beverage and ice cream makers said.
Beverages major PepsiCo said summer months are naturally the most favourable season for its category and it is optimistic that its portfolio of brands will continue to delight consumers during the period.
Mumbai: Graviss Foods Pvt Ltd which owns Baskin Robbins brand of ice cream is set to open its 1000th ice cream store in India and the SAARC region in 2024.