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Shoppers' Blended Trust For Product Recommendation Sources Prompts Need For Cross-Channel Ads

Shoppers' Blended Trust For Product Recommendation Sources Prompts Need For Cross-Channel Ads
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UK shoppers' blended trust for product recommendation sources prompts need for cross-channel ads

With UK shoppers now demanding more ‘blended’ product recommendations, both from traditional ad channels, as well as from brands and retailers they already trust, retail businesses will need to evolve their channel-mix for consumer engagement, the latest research from ADvendio, the omnichannel advertising solution provider, suggests.

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UK shoppers' blended trust for product recommendation sources prompts need for cross-channel ads – International Supermarket News

UK shoppers' blended trust for product recommendation sources prompts need for cross-channel ads – International Supermarket News
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UK shoppers' blended trust for product recommendation sources prompts need for cross-channel ads, research finds

With UK shoppers now demanding more ‘blended’ product recommendations, both from traditional ad channels, as well as from brands and retailers they already

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Stores Are Becoming The Next Frontier In Digital Advertising, Says ADvendio

Demand from shoppers for engagement through in-aisle digital signage and ads served at the shelf edge is driving the growth of retail media in-store. What do

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