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Miscalculation: NFL, CBS Set to Heavily Promote BLM During Super Bowl LV

Had enough 24/7 social justice and Black Lives Matter with your football yet? Before you answer, know this: CBS and the National Football League don’t believe you have. They’re planning to double down on political correctness and virtue signaling in the upcoming Super Bowl game, set to be played Feb. 7 in Tampa.
New York United States Bruce Haring Bubba Wallace National Football League New York Post

Miscalculation: NFL, CBS Set to Heavily Promote BLM During Super Bowl LV

Had enough 24/7 social justice and Black Lives Matter with your football yet? Before you answer, know this: CBS and the National Football League don’t believe you have. They’re planning to double down on political correctness and virtue signaling in the upcoming Super Bowl game, set to be played Feb. 7 in Tampa.
New York United States Bruce Haring Bubba Wallace Front Office Sports New York Post

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Brands: You Have a Duty To Protect Your Consumers' and Employees' Right to Vote

OBERLAND 2021 Amid this political wrongdoing, the nations largest brands in Texas and nationwide are not doing enough to stand up for their employees and consumers fundamental rights. Many of them have fallen silent - And those who have spoken out have done just that - spoken. Their words have yet to translate into meaningful action. The disparity in brand response to the current issue of voting rights, as compared to brands urgency for activism in 2020, cannot be attributed to lack of desire ...
United States Kenneth Frazier Jennifer Comiteau Kenneth Chenault Allie Dietzek Financial Services Group

How Purpose Can Shape Agencies in 2021

How Purpose Can Shape Agencies in 2021 5 shops share their journeys Purpose can build a strong foundation for agencies and their clients. Filo/Getty Images December 30, 2020 In 2019, deliberating Adweek’s Agency of the Year, the jury noticed something about McCann’s work that was submitted: there seemed to be a lot of work that leaned into purpose. The agency’s signature campaign for Microsoft’s Adaptive Controller was well-known and high-profile. But other work for brands like L’O...
New York United States Ben Jerry Wadeb Morrison Oliver Russell University Of Oregon
Source: adweek.com

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