Material suppliers at Labelexpo Americas 2022 faced a unique challenge. One that tasked them with showcasing the innovations that they’ve been working on in the three-year absence without a global label and packaging exhibition, all while balancing difficult conversations about lead times, supply backlogs and price increases.
In short, materials suppliers had to remain both innovative and prudent, pragmatic while groundbreaking at the same time.
If judging by anecdotal evidence and foot traffic at their booths, it appears as if they succeeded.