Lifeblood invites us to be the Lifeblood of Australia via Leo Burnett mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.
Leo Burnett and CHEP Media encourage Aussies to give blood. Lifeblood’s latest campaign ‘Bloody Oath’ targets Australians and grow its donor panel in 2022.
Lifeblood takes a 'Bloody Oath' in first work with Leo Burnett mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.
To motivate more people to become blood donors, Australian Red Cross Lifeblood has created the ‘Bloody Oath’, a new campaign via Leo Burnett and CHEP Media, that aims to help the organisation as it prepares to significantly grow its donor panel in 2022.